TURIZMDA RAQAMLI IQTISODIYOTNING AHAMIYATI
https://doi.org/10.5281/zenodo.17242752
Abstract
Bugungi globallashuv davrida raqamli iqtisodiyotning rivojlanishi barcha sohalarga, jumladan, turizm industriyasiga ham bevosita ta’sir ko‘rsatmoqda. Axborot-kommunikatsiya texnologiyalarining jadal sur’atlar bilan taraqqiy etishi turizm xizmatlarini ko‘rsatish sifatini oshirish, yangi imkoniyatlar yaratish va iqtisodiy o‘sishni jadallashtirishga zamin yaratmoqda. Raqamli iqtisodiyot turizm sohasida xizmatlarni taklif etish, boshqarish va marketing jarayonlarini yanada samarali tashkil etishga yordam beradi. Ayniqsa, internet platformalari, mobil ilovalar, onlayn bronlash tizimlari va raqamli to‘lov xizmatlarining keng joriy etilishi turistlarga qulaylik yaratish bilan birga, turizm tashkilotlari uchun ham raqobatbardoshlikni oshirish imkonini bermoqda.
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References
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The Impact of Digital Technologies on Tourists’ Travel Choices and Overall Experience (December 2024 Journal of Tourism and Services 15(29):153-175).
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