INNOVATIVE DEVELOPMENT OF NATIONAL TOURISM AND STRENGTHENING ITS POSITION IN THE WORLD MARKET
Keywords:
innovation development, modernization of the economy, quality service, tourism, tourism marketing, evaluation processes, tourism activities, evaluation mechanisms, tourism sagas, optimal development of tourismAbstract
The article discusses the issues of assessing the potential of tourism in the context of innovative development, the quality of service in the context of changing trends in the field of tourism, and studying the mechanism for assessing the development of tourism activities in tourism. Attention is drawn to the criteria for the balanced development of innovation activity in tourism and a possible mechanism for assessing the balanced development of tourism is described
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